Huda Beauty Debuts Easy Bake Pressed Powder

Huda Beauty is expanding its offerings with a new Easy Bake Pressed Powder. 

This super fine long-wearing pressed powder blurs, smooths, and sets with 12-hour shine control for a non-caking airbrush matte finish. 

Talc & fragrance-free, and available in 8 inclusive shades, Easy Bake Pressed comes in a sleek, portable case, making it easy to carry, apply, or refresh on the go. 

Founder and owner Huda Kattan said, 

“This has been a dream of mine for so long, and I’m finally sharing it with you! New year, new powder; our iconic Easy Bake, now pressed-and we mean it this time! We spent so much time in the labs perfecting this beautiful formula–and I know you’re going to love it! My amazing team and I worked so hard to make sure there’s a shade for everyone. I can’t wait for you to try it!!”

Launching alongside the Easy Bake Pressed is Huda Beauty’s multi-use puff & sponge. 

Blend, set, and touch up anywhere with this innovative dual-sided applicator. 

The marshmallow-like sponge blends powders, creams, and liquids into a smooth, seamless finish, while the powder puff side presses and sets your makeup. 

The teardrop shape allows both full-face coverage and precision application to effortlessly blend and set makeup.

Pressed Powder Shades

• Sugar Cookie Translucent – Ultra fair to medium for all undertones
• Cherry Blossom Cake – Ultra fair with cool undertones
• Pound Cake – Fair with neutral undertones
• Peach Cupcake – Light-medium with neutral-warm undertones
• Banana Bread – Medium with warm undertones
• Kunafa Blondie – Tan-rich with warm undertones
• Cinnamon Bun – Rich with neutral-warm undertones
• Coco Truffle – Ultra rich with neutral undertones

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